The Big Interview: Tomi Ahonen

February 9, 2010 Leave a comment
Posted by Carl

Tomi Ahonen talks to Mobsessed

For those of you that don’t know who Tomi Ahonen is, get out from under your rock!

Tomi T Ahonen is an author and independent consultant focusing on the mobile industry and digital convergence, at tomiahonen.com. Tomi is the father or co-inventor of several theories and management tools used by the industry which are referenced in 50 books by his peers. Previously employed as an executive with Nokia and three operators in Finland and the USA, today Tomi’s reference client list includes HP the biggest computer maker, Vodafone the biggest mobile operator group, Nokia the biggest handset maker, Intel the biggest chip maker, Ericsson the biggest telecoms network vendor and NTT DoCoMo the biggest mobile internet service provider. He is widely considered the ‘Godfather of Mobile’.

And Tomi has been ever so kind as to answer a few questions for Mobsessed. (read more…)

The Mobsession Continues…

February 3, 2010 Leave a comment
Posted by Carl

Well Ladies, Gents and Mobsessives. We are back.

Its been a long period of silence I know (*slaps wrist*) but the past few months have not just been incredibly hectic, but I have also been looking into the future of Mobsessed and the way I want my readers and the industry to digest its content. I have some substantial ideas in the pipeline which I hope will make this a staple of your blog reading diet! So for now, please wait with baited breath, as I promise it will be worth it. In the mean time, if you haven’t already seen it, take the time to digest the information in this superb presentation from Rudy De Waele and some of the most brilliant minds in mobile.

GoMo News launches Thought Leaders Essays Publication

October 6, 2009 Leave a comment
Posted by Carl

GoMo News Thought Leadership Publication

GoMo News has published its first ever magazine entitled “Thought Provoking Essays from Leaders in Mobile Innovation“. Its taken a lot of time and effort from the GoMo team, but the final result is just brilliant! And to make it even better, yours truly has made a guest appearance also. (read more…)

The Big Interview: Rory Sutherland

September 23, 2009 Leave a comment
Posted by Carl

Rory Sutherland talks to Mobsessed

Rory Sutherland is one of the most influential men in modern day advertising.

As president of the Institute of Practioners in Advertising (IPA), Rory Sutherland is now also the ad industry’s most important ambassador. The vice-chairman of Sir Martin Sorrell’s ad agency network Ogilvy Group UK and executive creative director of its direct marketing company, OgilvyOne London, Sutherland succeeded the M&C Saatchi chief executive, Moray MacLennan, at the head of the IPA in April.

I saw Rory speak at the Mobile Advertising UK event in June, and he is a truly passionate individual, who is becoming a solid supporter of mobile as a marketing channel. And here he is answering questions on mobile advertising for Mobsessed. (read more…)