May 13, 2010
Posted by Carl
Cambridge, UK and Cologne, Germany –May 12 2010 – Taptu, the search and discovery engine that indexes touchscreen content, and MsearchGroove, a top 50 influential source of analysis and commentary on mobile marketing, mobile search and social media, have teamed up to produce a Virtual Roundtable discussing the advances around the Mobile Touch Web.
The Virtual Roundtable aims to explain the significance of the Mobile Touch Web and the impact of touchscreen devices on how people access, enjoy and purchase content and services. Taptu and MsearchGroove were joined by a wide range of mobile industry entrepreneurs, authorities and pundits including: Tomi Ahonen (best-selling author); Mark Curtis (Flirtomatic); Carl Martin (Redweb); Andreas Constantinou (VisionMobile);Jonathan MacDonald (This Fluid World); Martin Wilson (Indigo 102); Dan Appelquist (Vodafone UK); Christian Lindholm (Fjord); and Peggy Anne Salz (MSearchGroove). (read more…)
May 11, 2010
Posted by Carl
Awesome presentation highlighting user research into iPhone user interaction from Create with Context. Some of the results you may find quite surprising!
April 21, 2010
Posted by Carl
I have rapidly established a reputation for ‘iPhone bashing’, which is nothing to do with not owning a suite of Apple Products or disliking Steve Job’s hair. Oh no. For those of you that are not aware, my main ‘beef’ is with brands who do not consider other platforms simply because its a) too hard, b) too expensive/not as cheap as iPhone or c) just want to tick a box that says ‘We have an iPhone app’.
There is a wealth and breadth of great (and some not so great) operating systems out there that can offer brilliant, rich and engaging experiences for their users, that despite having a substantially larger market share than Apple, continue to be overlooked. For a long time I have wanted to put together a presentation to demonstrate this very point, but Ewan MacLeod of Mobile Industry Review has pulled it out of the bag. (read more…)
April 20, 2010
Posted by Carl
Take note fellow digitalites! These are the trends that will impact the way you work, think and implement over the next year or so. So regardless of your specialist area, mobile is impacting the way your own audience thinks, and convergence of these channels means that we can no longer begin to consider them disparities. Forget the ‘end user’, its now about the people you communicate with.
Major props to Rudy De Waele for the awesome preso.